Fire, ready, aim!

I know this sounds out of order. I worked for two different companies that were moderately successful or at least they were able to stay in business for a decent length of time and make enough money to keep everyone happy. They used the fire, ready, aim approach.

Let me explain; they would launch a product or service because it sounded good. They didn't do anything in the way of research or market survey or anything remotely businesslike. They just came up with an idea on a gut reaction and went with it. It was up to us poor schmucks, the employees, to implement it. Once they handed it to us WE owned it. We had to be ready, we had to aim.

You know what, in hindsight, it was still better than to over analyze and over ponder and never get moving in the first place.

For a better way though read this article:



Image via Tumblr.com

https://www.forbes.com/sites/martinzwilling/2012/11/17/6-right-times-to-be-a-ready-fire-aim-entrepreneur/#39496d035360


Leave me a comment and let me know what you think.

Never Split the Difference

I am posting a book review of one of the best books I ever read on the subject of negotiation. It is also a great guide to effective communicators in all areas. Listen to the following review and check out all of Chris Voss' videos and resources. GO to his blog page https://blog.blackswanltd.com/the-edge and sign up for the "Black Swan" newsletter.

https://www.youtube.com/watch?v=QIRk382yJm4

The constant but changing social media landscape

I attended a social media event/seminar today. It was held at Union Worx co-working space in the newly renovated downtown Arlington, Texas. Megan Brown of MB Marketing held the event and did a terrific job. It was called, "How to Run Social Media Like an Agency". I have seen many changes in social media through the years. I took a course on Hubspot in 2011 called, "Inbound Marketing". Some of the basics have remained the same, some platforms and protocols have evolved.

I still think there is room for some competition for Linkedin and Facebook and I have had that idea for many years and am still would like to launch it with some help. See: www.networkinggrouponline.com