We are developing an "Avatar" of what a perfect client might look like. We do this so we can target where and how to prospect for our clients.
I received some good advice from a couple of sources on the internet. They recommend local networking which I'm already doing and a strong LinkedIn page which I am working on. I think the blog and the other social media such as Facebook and Twitter can't be bad either.
I am pretty savvy with social media. I need to do some catching up since at my previous employment they pulled me off of being the social media person because of my job as business development started to focus on prospecting rather than inbound sales.
Friday, September 28, 2018
Wednesday, September 26, 2018
Your Office SOS
Hurray, Yipee, we obtained our DBA yesterday. One small step at a time.
On Monday as Providence would have it we met a lady who may be a great fit for our business. This was in a small networking group of only 10 folks. So I am believing that was just not a coincidence. We shall see how this meeting will turn out.
Our business foundation is some confirmations I received when praying whether to move on this venture. Here is what I believed to have been bought to my attention:
Psalm 90:17
Let the favor of the Lord our God be upon us, and confirm for us the work of our hands.
Psalm 92:14-15
They shall yield fruit in old age: They shall be full of sap and very green, To declare that the Lord is upright: He is my Rock, and there is no unrighteousness in Him.
On Monday as Providence would have it we met a lady who may be a great fit for our business. This was in a small networking group of only 10 folks. So I am believing that was just not a coincidence. We shall see how this meeting will turn out.
Our business foundation is some confirmations I received when praying whether to move on this venture. Here is what I believed to have been bought to my attention:
Psalm 90:17
Let the favor of the Lord our God be upon us, and confirm for us the work of our hands.
Psalm 92:14-15
They shall yield fruit in old age: They shall be full of sap and very green, To declare that the Lord is upright: He is my Rock, and there is no unrighteousness in Him.
Friday, September 21, 2018
Our ideal client
It was recommended in a book I am reading called, "The 1-Page Marketing Plan" that I create an Avatar of our ideal customer for Your Office SOS.
My Avatar would look something like this: A traveling keynote speaker who is so in demand that he/she can't keep up with the demands and the details that success and fame bring. He/she needs to take care of answering emails, keeping their social media updated, scheduling and logistics of travel and taking care of the calendar to balance home and business life. My Avatar would also need someone to take care of the financial end as well. We are looking for that team member.
In other words, we are the supported outsourced services that someone would require, who doesn't want or need a physical staff in a brick and mortar building. Although we are those things we are the virtual version (if that makes sense). I am trying to wordsmith exactly what we do and how. That is still a work in progress.
My Avatar would look something like this: A traveling keynote speaker who is so in demand that he/she can't keep up with the demands and the details that success and fame bring. He/she needs to take care of answering emails, keeping their social media updated, scheduling and logistics of travel and taking care of the calendar to balance home and business life. My Avatar would also need someone to take care of the financial end as well. We are looking for that team member.
In other words, we are the supported outsourced services that someone would require, who doesn't want or need a physical staff in a brick and mortar building. Although we are those things we are the virtual version (if that makes sense). I am trying to wordsmith exactly what we do and how. That is still a work in progress.
Wednesday, September 12, 2018
The uncharted waters
As we launch our new venture, "Your Office S.O.S". My wife and I are entering uncharted waters. Although I owned my own my own business back in 2006, I have never really totally been at the helm of my own ship. The business was a franchise so I was and wasn't in charge.
This is so exciting. I know, Lord willing, come what may, we will make it. We may have some choppy waters and rough seas as we sail into the unknown. Where we are with this venture it is in a direction and area that is pretty much, "uncharted waters". It's not being done by a lot of folks yet. It may be for many reasons. But to be one of the few brave souls is exciting.
This is so exciting. I know, Lord willing, come what may, we will make it. We may have some choppy waters and rough seas as we sail into the unknown. Where we are with this venture it is in a direction and area that is pretty much, "uncharted waters". It's not being done by a lot of folks yet. It may be for many reasons. But to be one of the few brave souls is exciting.
Friday, September 7, 2018
One on one today
I had a great time meeting a fellow I met attending network groups. We had a lot in common and he is very intelligent and insightful. We are opposites in our politics though. But that doesn't bother me. I don't want to live in an echo chamber. I enjoy a healthy debate. Unfortunately, that is not the tome of the country right now. Too bad. Things are so polarized I wonder if the "indivisible" part of the Pledge of Allegiance will hold up.
Wednesday, September 5, 2018
New company launch
Well, folks we finally did it. My wife and I launched our new company. Your Office SOS. The SOS stands for Supported Office Solutions. We are a complete virtual office for someone who doesn't want or need the added expense, hassle, and drama that a real physical staff requires. No brick and mortar office, no manager, no HR dept no benefits package. No recruiting, onboarding. training and turnover issues.
We bring 100 years experience and wisdom that solves your problem.
We bring 100 years experience and wisdom that solves your problem.
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